Planning for Smart, Connected Products

In a new four-part video series, Jim Heppelmann, CEO of Boston-based tech company PTC and co-author of Harvard Business Review‘s November cover “How Smart Connected Products are Transforming Competition“, talks to McKinsey about how the IoT and smart, connected products impact the design, manufacture, operation, and service of products. In this, the fourth and final video, Hepplemann gives his thoughts on how companies should move forward with the IoT.